This role will manage and support major retail chain accounts key customers bookstore/stationery in Malaysia. This role focuses on supporting sales growth, building strong relationships with buyers, ensuring product availability, collaborating closely with the merchandising team, and executing in-store sales-related activities.
Job Responsibilities
Key Account Management
- Support daily communication with buyers, merchandisers and retail partners
- Follow up on orders, delivery status and operational matters.
- Build and maintain good business relationships with store personnel and buyers
Execution & Business Growth
- Support achievement of monthly and annual sales targets for assigned accounts.
- Monitor sell-in (to retailer) and sell-out (from store) performance to identify growth opportunities.
- Assist in identify fast-moving and slow-moving products
- Monitor and optimize product display planograms to improve visibility and sales performance
Product Listing & Promotions
- Assist in new product listing.
- Ensure product information, pricing and barcode are accurate in retailer systems.
- Track listing status and resolve any issues
- Coordinate retailer promotional activities, festive campaigns, catalogue deals and in-store activities.
- Ensure promotional pricing and stock are properly executed in stores
Store Visits & Merchandising
- Conduct regular store visits to monitor Shelf display, product visibility, stock availability and planogram compliance.
- Ensure products are well displayed with correct price tags and POSM materials.
- Work closely with merchandisers to improve shelf arrangement and visibility
Stock & Supply Coordination
- Monitor stock levels at retailer warehouse and outlets.
- Coordinate with internal warehouse / logistics team for timely replenishment
- Prevent stock shortages or overstock situations.
Reporting
- Prepare monthly sales reports, sell in performance, fulfilments issue and promotion feedback and account updates.
- Maintain accurate sales records using Microsoft Excel
E-Commerce Support
- Manage day-to-day operations across e-commerce platforms (Shopee, Lazada, TikTok Shop)
- Ensure store layout, branding, product listings are updated
- Ensure accurate pricing, stock levels, and product variations
- Maintain seller ratings, chat response rate, and overall store health
- Plan and run campaigns (vouchers, discounts, bundles, flash sales)
- Coordinate with team to ensure timely setup.
- Monitor performance and improve sales results
- Respond to customer inquiries promptly and professionally
- Handle issues, complaints, and returns efficiently
- Maintain positive customer experience and ratings
Ad-hoc assignments / Event Support
- Provide support for company events and any other assigned duties when required
Job Requirements
- Diploma / Degree in Business, Marketing or related field
- Minimum 1–2 years relevant working experience
- Experience in procurement/ retail / FMCG / key account sales is an added advantage
- Able to communicate effectively in Mandarin, English and Bahasa Malaysia
- Mandarin speaking is required as the role needs to liaise with Mandarin-speaking customers and business partners
- Proficient in Microsoft Excel
- Responsible, proactive and willing to learn
- Willing to travel for store visits within Malaysia
