Devise and execute comprehensive marketing strategies to increase brand awareness, drive customer acquisition, and enhance customer loyalty. This encompasses traditional marketing channels as well as digital marketing platforms.
Plan and manage marketing campaigns, including market research, target audience identification, campaign concept development, and budget allocation. Monitor the performance of campaigns and optimize them for maximum return on investment.
Build and maintain strong relationships with media partners, advertising agencies, and other relevant stakeholders to ensure effective promotion of the company's products/services.
Oversee the creation and production of marketing materials, such as brochures, advertisements, social media content, and promotional events, ensuring consistency with the brand image and messaging.
Analyze marketing data and metrics to measure the effectiveness of marketing efforts, identify areas for improvement, and provide actionable recommendations for future marketing strategies.
What You Need
Bachelor's degree or above in business administration, marketing, e - commerce, or a related field.
2 years of relevant work experience in e-business management or marketing, preferably in a similar industry. Experience in leading teams is highly preferred.
Strong analytical skills with the ability to interpret data and make informed decisions. Proficiency in using marketing analytics tools and platforms is a plus.
Excellent communication and interpersonal skills, with the ability to collaborate effectively with different departments and stakeholders.
In-depth knowledge of e-commerce platforms, digital marketing channels (such as SEO, SEM, social media marketing, email marketing), and traditional marketing techniques.
A creative and strategic thinker with a passion for innovation and a drive to achieve business goals.
High level of ownership on your assigned scope of work
Possess a will-to-win mind-set
Wine / Sake / Whisky lover, WSET or related certificate is preferred
What You Get
Competitive salary and performance based bonuses.
Experience to work with a broad portfolio of wine and spirits products both in Hong Kong and Oversea
Train your palate and explore a variety of wine and spirits with in-house and customer tastings
A dynamic and inclusive work environment that encourages professional growth and development, with opportunities for training and advancement.
The chance to work on exciting projects and contribute to the growth and success of a forward - thinking company.
Work with a cozy team with a dynamic environment
How to Apply
Does this role sound like a good fit? Email us at talent@myicellar.com
Include the role's title in your subject line.
Send along CV or portfolio that best showcase what you've built and done.